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Here's our #AngstBesiegerStoff
#AngstBesiegerStoff is our German-language agency newsletter with tips, interesting facts and news from the marketing world. It is published once a month and is of course for free. In addition, the subscription can be terminated at any time.
But we should warn you, our loyal readers mirroring: once subscribed, you never want to miss the marketing content anymore.
For all those who are wondering: Why the name
The name is derived from our campaign called #GermanAngstBesieger®. The campaign describes a typical German behavior: When it comes to making bold decisions, German companies often hold back. Too much responsibility, fear of failure and a high level of effort lead to skepticism, hesitation and fear.
As a result of this behavior, innovations are prevented, existing things are just developed further rather than revolutionized. The #GermanAngstBesieger® campaign counters this development with various methods and approaches. Conclusion: Be brave!